Vincent Bernigaud is a talented caterer in the heart of Burgundy.
I was commissioned to rethink the complete visual identity and all related needs based on my recommendations.
Date :
June 2022
Role :
Branding - Art direction - UX/UI design - Hosting
Branding :
- Modular logotype,
- Negative space,
- Print materials.
UX/UI design :
- Wordpress,
- Mobile first,
- SEO.
Creation of a visual identity and communication materials for Vincent Bernigaud Traiteur to showcase his expertise and gastronomic offer. The graphic design and art direction work reinforces brand consistency across all supports.
The goal: improve the caterer's visibility and appeal to clients. A brand strategy designed to support growth and recognition.
Art direction overview :
Results :
A logo and brand image repositioned with an upmarket upgrade.
"Florent a reprensé mon image après des années à communiquer avec un logo que j'avais moi-même réalisé. Il a réussi à surprendre tout le monde en proposant un logo intemporel mais qui fait suite à l'histoire que j'écris depuis des années."
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